Client Blog

In a culture where few know how to agree to disagree, most people would nod yes when you state there ...
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(Updated from original publication on August 4, 2016) For several years, there has been discussion on how expensive and useless budgeting ...
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A lot of money is spent coming up with ways of making your customer happy. Give-aways, rebates, discounts, loyalty cards ...
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I often write about the ‘fly on the wall’ perspective of your customers’ experiences. Many managers believe that they have ...
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A common misconception is that customer experience is providing your customer with an experience unlike any other. But you don’t ...
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You wouldn’t think a mystery shopping provider would talk to you about the problems with mystery shopping. But I can’t ...
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Asking employees about what is working and what is not on an annual basis is like reading yesterday’s news. You ...
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In 1996, as I stepped away from the corporate world to start Market Viewpoint, I knew I had a ton ...
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As a market researcher, asking questions and examining responses is not only natural for me – it is fascinating. When ...
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While trying to figure out how to keep you engaged in my blog this month, (after all it is June ...
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Please read! I know you are busy today catching up on all there is to do. Especially going through emails ...
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We all have those employees who go above and beyond. The ones who ‘get’ your vision. Who pick up and ...
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