Have you ever been in a store or an office talking with the staff about what you are looking for or why you are there – and their eyes glaze over? It quickly becomes apparent they have no idea what you are talking about. They do not have an ounce of knowledge about the product their employer sells.
Product knowledge fuels enthusiasm for your employees and for your customer. Enthusiasm resulting in increased sales for you.
In the video below I let you in on the 7 facts your staff must know about your product or service. Equip your employees with this knowledge. It will allow them to successfully talk with a customer, create interaction, and lead them to a sale.
7 Product Knowledge Facts Your Employees Must Know
The 7 facts employees must know:
- Know your inventory – what and where items are located
- Be comfortable with price points
- Sizes, styles, and colors
- How a product is made and distributed
- About the company that manufactures the item
- Warranties & maintaining validity for warranties
- Practical applications for the product
How do you train your employees to be able to create enthusiasm for your products? Please share below.
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